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Change the Narrative

Change the Narrative

TechnologyTech News4 episodes
The series is designed to share the career journey, reflections, and lessons learned from technology leaders. And ultimately, we want to change the narrative on the perception of the CTO and their role within an organisation.
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Change the Narrative - Episode 04

Change the Narrative - Episode 04

44 min 5 sec
Andy Burton, CTO at digital insurance provider esure, joins Crosstide Consulting’s Chief Commercial Officer, Francesca Jones, in the latest episode of Change the Narrative. Andy shares his deep expertise on scaling technology, the dramatic shift of digital transformation (reducing voice-based contact from 80% to <8%), how esure is future-proofing its tech stack with an open, event-driven ecosystem, and the vital role of an Enterprise Agile culture in sustaining high-velocity change and navigating the next phase of AI-driven innovation.
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Change the Narrative - Episode 03

Change the Narrative - Episode 03

52 min 9 sec
In this episode of Change the Narrative, I sit down with David Jenson, CTO of Storio Group, to explore his transformative journey over the past decade in a rapidly evolving tech landscape. We discuss the significance of culture in merging companies, the challenges and triumphs of leading through significant organizational changes, and the importance of adapting leadership styles to diverse teams. David shares valuable insights on leveraging technology for personalization and customer engagement while balancing innovation with operational efficiency. We also delve into the impact of AI on driving meaningful customer experiences and the necessity of building trust in data use. Join us as we uncover the nuances of navigating change in the tech industry and the strategies that can lead to lasting success.
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Change the Narrative - Episode 02

Change the Narrative - Episode 02

40 min 10 sec
This episode, Francesca Jones, is in conversation with Mike Jones, CTO of loveholidays. Mike shares lessons from his journey to technology leadership, how loveholidays is using AI to drive efficiency and customer experience, and why the modern CTO’s role is about translating technology into business strategy and shaping the future of travel.
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Change the Narrative - Episode 01

Change the Narrative - Episode 01

48 min 1 sec
In this inaugural episode of our "Change the Narrative" series, we sit down with Mohamed Atzi Brahim, CTO of Hargreaves Lansdown. Mo shares insights from his extensive career in financial services technology, challenging conventional perceptions of the CTO role.
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