Change is a verb that requires action

Crosstide are changemakers. Builders, software engineers and data scientists who turn your strategic business goals into measurable value. We bring leadership, momentum, empathy, and energy as we work with your teams to build the technology that builds growth.

Our brand promises

We ‘build the right thing, and build the thing right’, delivering on quality, speed and upskilling. We call this approach ‘Transformation through delivery’ and underwrite it with three firm commitments to our clients.

Engineering quality

Building to elite DORA metrics improves the reliability and operational efficiency of your software delivery. Which means less deployment errors and failures and faster recovery times.

Home page - animation 2 - Nick Morgan (1)

What Nick Morgan, our Director of Technology, and teams have enabled clients to achieve:

<5%

Change failure rate

<30 mins

Mean time to recovery

x2 day

Deployment frequency

-70%

Lead time for changes

Reaching out to Crosstide was the best way to bring specific skill sets around data, monitoring, and analytics. We were looking for help to build robust frameworks around analysis, and this is just one area where the team brought their expertise to the table."

Head of Content Acquisition, Springer Nature

Speed to value

Getting teams on the ground quickly, reducing lead time to change or commit code, and increasing code deployment frequency enable your business to deliver value faster to customers, and enjoy the competitive advantage of speed to market.

What Paul Stockdale, our Delivery Director and teams have enabled clients to achieve:

25%

Reduction in fraudulent transactions for a payments company

€3m

Saved annually as a result of helping reduce fraud

95 secs

Time taken to launch
products online
(previously 8 months)

<1 day

To onboard new engineers (previously 1 month)

They brought in high quality teams, fast; investing time to match our culture. All of this when we were under pressure to move quickly; they helped us accelerate."

SVP Delivery, DAZN

Upskilling teams

Crosstide’s engineers are used to delivering high quality technology in fast paced, collaborative environments. Pairing Crosstide and client engineers together creates stronger outcomes, ensures knowledge retention, and increases quality and velocity metrics.

What Michael Seipp, our Chief Service Delivery Officer and teams have enabled clients to achieve:

430%

Increase in weekly team productivity for a client

We were a small team, so we needed to bring in some extra muscle. I found the Crosstide team very direct and honest. We just clicked right away."

Director of Engineering, Just Eat for Business

Who we work with

A history of change

In 2025, 101 Ways became Crosstide, a new brand built on the foundations of quality, speed, and upskilling. Since 2013, it has been helping enterprise clients navigate change.

2013

101 Ways founded

on three values: quality, simplicity, and collaboration

2016

Tech leadership

Cloud - enabling scalable architecture

2018

Tech leadership

Agile - upskilling teams to release code daily

2021

Tech leadership

Data - enabling clients to unlock value in data

2022

Tech leadership

Al - pioneering intelligent experiences

2023

Investment

from Growth Capital Partners to drive growth

2025

101 Ways becomes Crosstide

Our leaders

Meet the experienced leadership team that builds the foundations of growth for our clients, partners, and teams.

Richard Neish

Chief Executive Officer

Richard Neish

Chief Executive Officer

Richard serves the success of our clients, staff and investors as the consultancy scales. Proven global leadership in enterprise technology consulting and large-scale data and software delivery enable Richard to set the strategic vision of the business, bringing clarity and focus to our growth journey. “We bring quality, simplicity and collaboration to our client’s technology journeys. Their success is our success”.

Francesca Lavey

Chief Commercial Officer

Francesca Lavey

Chief Commercial Officer

Francesca works with clients to help them achieve their business goals. “We do this collaboratively. We don’t know your business as well as you do. We are here to do it with you not to you, so that you retain control of your transformation with the tools, mindset and skills to succeed”.

Michael Seipp

Chief Service Delivery Officer

Michael Seipp

Chief Service Delivery Officer

Michael ensures our services are delivered to the highest standard. With a background in engineering, Michael and his team quickly shortcut to the right outcome, giving examples of where it succeeded and failed in the past. The best thing about Crosstide? “The people. Being held to account by people you trust and respect ensures you are constantly delivering your best work”.

Sophie Redican

Chief People Officer

Sophie Redican

Chief People Officer

Sophie is responsible for talent acquisition, employee engagement, and DEI initiatives. How does Sophie ensure clients benefit from the best teams? “We value L&D and have a £2,000 annual training allowance for all employees. We’ve established a Leadership Development Programme and also use external training and coaching. Clients also benefit from access to our network of knowledgeable consultants”.

James Bovaird

Chief Financial Officer

James Bovaird

Chief Financial Officer

James is responsible for our strategic financial planning and management, along with investor relations. He ensures his team delivers on our brand promises through mentoring, training, and taking ownership of problems. The best thing about working at Crosstide? “The quality of the people, our ‘can do’ attitude and our opportunities for the future”.