The challenge
At the forefront of modernising the UK’s workplace dining experience, Just Eat for Business caters for businesses looking to foster employee wellbeing with flexible food solutions that keep office and remote workers well fed.
A surge in demand created by the shift to hybrid work models meant Just Eat for Business needed to expand its operations quickly and launch new service offerings aligned with evolving customer needs.
The solution
Crosstide quickly deployed a team of product, technology, and data specialists. These specialists had the skills Just Eat for Business needed to fast-track product development, build new platform capabilities, and drive change forward.
Embedding engineering best practices within its product development team, Crosstide enabled the business to respond to market growth opportunities without incurring the technical debt that would slow future development.
The result
Crosstide created the culture and agile best practices for high-performing cross-functional teams to increase their velocity and quality.
Stronger collaboration, clearly delineated project ownership, and enhanced knowledge sharing between teams enable the mutual trust and collaboration needed to support more informed decision-making and prioritisation.
Built with scalability in mind, Just Eat Business’s new platform has enabled it to achieve rapid market growth.
Last year, Just Eat Business successfully handled a 64% increase in orders and over a third of new customer growth. All while launching new services like Just Eat Pay, which enables enterprises to gift workers an allowance to order food individually when and where they need it.
It was a pivotal time for the company. We were a small team, so we needed to bring in some extra muscle. I found the Crosstide team very direct and honest. We just clicked right away.”